Which hair tribe are you?

What hair tribe are you

Trend follower? Traditionalist? Or definitely more a Can’t-be-bothered-with-all-that… When it comes to our hair, did you know we fall into distinct tribes? We sat down with Claire to get the lowdown on who’s who. (Don’t worry if you don’t recognise yourself in any of these, it’s just a bit of Black Friday fun.)

***WOO HOO! If you’re reading this on Black Friday, enjoy 10% off all KEVIN.MURPHY (sorry if you end up late to that particular party).***


For the planet

You care about your hair in the same way you care about the environment: it’s your passion but in a low maintenance kinda way. You’ll have balayage, but only if it’s been dyed with plant-based, planet-friendly things. All your products are as vegan, organic, and cruelty-free as they come. You’ll only give brands your money when they share the same values as you. And you make sure that your salon’s recycling is as on point as yours.

Sounds like you? Check out our partnership with Salon Collective!

It’s fashion, baby

You’re on TikTok, and you’ve already served us hours of great content today. You know who Pete Davidson is. You even know how to pronounce cheugy. (You’re never cheugy. That’s cheugy). Anywaaaay, point is being this amazing means you get easily bored and you embrace change. So when it comes to your hair, you’ll try anything and it’s fun trying foilayage. That means seizing the day, not waiting for an event to glam up, because like the old ad says, you’re worth it.

Totes you? Claire and Daniel are your spirit animals because there’s nothing they don’t know about colour and this season, you’re all about creating a mood.


You were so happy to get back to your regular salon appointment you might have even shed a small tear over your Chardonnay. Getting your hair back on track meant the world, and keeping it looking A1 is part of your regular routine. Because you know what you like, and what looks right on you.

If that’s you: we love you and we’ll be seeing you v soon, because you’re already booked in with us for the next 6 months.


Your hair is your best accessory and it shows. Because you’ll be lavishing it with the same attention to detail you put into your  Peloton and Hiit classes: 110%.  Those juice cleanses would make Gwyneth proud, and your VIP card at Lululemon is the envy of everyone, as are your SpaceNK points. Shantay, you stay.

Sounds like you? Then treat yourself to the latest in salon care package and give yourself a relaxing masque to add even more bounce into your step. Also, we’ll pop a brownie by your matcha latte and won’t judge when you eat it 🙂